The year 2012 proved tough for the ERP market, with the growth rate remaining sluggish at 2.2%. Yet in this dismal scenario, SAP commanded an admirable 24% of the worldwide market share followed closely by Oracle which ranked at 13%(source). Even as the naysayers continue to bemoan about SAP’s exorbitant pricing, the popularity of SAP continued on its upward spiral.
The reasons for this are many:
SAP offers Customized solutions to meet your business requirements.
Businesses today are looking at pure and hybrid cloud based technologies with keen interest. However before they make the final transition, they are plagued by questions:
If I plan to host this business suite on premises, would my business be drained of cash resources?
Answer: The SAP licenses are characterized by modular structures. This allows you to pay only for the number of users that you require at any point of time and add users as your requirements change.
How does a partner-managed Cloud offer me cost advantages?
The SAP HANA cloud platform, through subscriptions, offers development, deployment, maintenance and future updates. This considerable reduces capital expenditure in technology by elimination of almost all upfront hardware and software investments while achieving a substantial saving in implementation and upgrade costs.
With increased flexibility, comes instant value and simplicity becomes the new mantra for sophistication.
This offers many advantages in the form of:
- Simplified data model: Collaboration becomes simpler. Businesses can connect to people, networks and devices in real time.
- New and Re-imagined user experience: Businesses can get the job done across multiple channels on any device.
- Advanced processing: SAP HANA brings back the focus on the essential tasks in real time.
- Choice of deployment: SAP HANA allows businesses to get data from anywhere, thus allowing faster business impact in real time.
SAP Business Objects optimize performance for business of all sizes
SAP is popular among the mid sized and small enterprises because of the competitive advantages it offers. These advantages come in the form of :
- Connected, interactive and open business intelligence solutions that address all types of business-analytic requirement ranging from flexible ad hoc reporting to complete analysis.
- The Crystal reports generated deliver the frequently requested pieces of information in a reliable and secure manner either through web or embedded applications. These reports go on to serve as the foundation of successful business strategy.
- Customizable data visualization software highlights your business performance by providing at a glance, dash boards for both personal and departmental use along with interactive presentations. Thus business owners are empowered to make effective, informed decisions.
For Large Business Enterprises, the advantages come in other forms such as:
- SAP BO GRC (SAP Business Objectives Governance, Risk and Compliance): This business suite enables corporate accountability by synchronizing elements such as strategy, control initiatives ,discovery of opportunities and mitigation of loss across the multiple channels of the enterprise.
- SAP BO EPM (SAP Business Objectives Enterprise Performance Management)provides agility to business operations through capitalizing the value of corporate data. Thus the enterprises gain greater visibility and are able to implement their decisions with greater confidence.
- SAP BO IP(SAP Business Objectives Intelligence Platform) through a single platform, connects people to all information and provides a unified view of the business.
SAP protects your data and business with its robust security features
Whether it be on premise or cloud based applications, SAP’s Secured Software Development lifecycle(secure SDL) provides training and tools to ensure that the privacy and security of your critical business data does not come under threat in a network economy. This is done through a comprehensive set of steps which involve security research, security training, security risk assessment, security planning, secure development, security testing, security validation and security response.
Secure SDL benefits both on premise and cloud based applications in many ways:
- In public cloud deployment, customers no longer have control over many issues affecting their security. SAP cloud based software solutions address this issue by providing dashboard for their customers so that a security incident system is established.
- Cloud computing is characterized by shared resources and multi-tenancy. Hence, there is always a risk that the mechanisms separating storage, memory, routing would fail. The security features of SAP cloud computing mitigate this risk of isolation failure by implementing a single tenancy feature. This not only secures customer landscapes but also verifies and confirms implementation of the security architecture concept.
With on premise applications, this translates as:
- Running your processes on products with the knowledge that these have been thoroughly tested.
- Being confident that the security vulnerabilities associated with SAP’s product security response process has been mitigated.
- Rest easy knowing that the data protection and privacy of the processes are an intergral part of SAP’s solutions.
- The scope of SAP’s operations is wide. It operates in almost 130 countries. Hence, customer service is prompt and timely.
- SAP does not limit itself to a particular business size and covers all areas of business such as supply chain management, cloud and mobile options, analytics and database.
- SAP offers exclusive training to the customer’s employees to ensure that its full potential is harnessed.
- SAP allows seamless integration by certifying other add-ons.
Thus over the years, SAP not only enjoyed the first mover advantage, but people had begun to equate ERP with SAP. In certain markets, SAP has become a status symbol. Anything less was regarded at with suspicion. With its wide data base and its expanding pool of developers, would SAP continue being the leader in the global market? The answer is a resounding “Yes”. As technology continues to grow by leaps and bounds, SAP gears itself towards newer challenges.