6157: Using SAP BusinessObjects Web Intelligence to Understand Down-Stream Revenue and Contribution Margins

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    6157: Using SAP BusinessObjects Web Intelligence to Understand Down-Stream Revenue and Contribution Margins - In health care, we seek to understand the overall value of bringing new patients into our system. See how the University of Utah health care uses SAP BusinessObjects Web Intelligence to identify the financial impact of new patients and patient retention, and to analyze which parts of the business new patients are utilizing. This methodology has been useful to understand the value of various services in our organization. - Jonathan Godfrey, University of Utah Healthcare; Volker Abhrapudi, University of Utah Healthcare